farmers market type logo

Alderney Farmers Market


Project
Brand identity and Logo
Guide
Prof. Crystal McManus
Timeline
3 Weeks

Alderney farmers market is located on the waterfront of Dartmouth, Nova Scotia. The market offers permanent vendors but also showcases local artist and musicians. The new identity reflects the market’s strong sense of community, its family-friendly environment, and its commitment to organic and locally sourced products.

Project start


  • Research other famers markets.
  • Create moodboards that fit the essence of the brand.
  • Brainstorm ideas and concepts to capture the brands identity.

Mid way


  • Sketching mulitple concepts.
  • Picking 3 ideas and pushing the concepts more.
  • Choosing 1 and doing a detailed sketch.

Final


  • Making the logo digital using multiple programs.
  • Adding typography.
  • Adjusting composition.
  • Finish.
alderney t shirt

Logo

Alderney colour logo
Alderney black and white logo
sketches

T-Shirts

T-shirt with shop local text on front
T-shirt with Alderney colour logo on back
farmers market sign
a frame sign